Solstice Day Adventure

I don’t know how or why the idea of a solstice day outdoor adventure came to me, but it did several years ago and it stewed in my brain until I finally made it happen 3 years ago and again this year. Here’s how it works: you go camping by yourself somewhere in the wilderness…

The good and bad of names and logos

I am not a marketing or graphics design professional, but I think I have a pretty good eye for a catchy moniker and an attractive logo. There is more to a brand than a name and a logo, but these are the first two things that you see and, done well, can embed a positive…