A new way to campaign

On August 13 Stephen Harper and his entourage flew into town on their spiffy leased airplane for a campaign event. I would love to tell you more, but there is not much more to tell. The whole event was tightly controlled and shrouded in secrecy. Nobody knew where it would be except for those who…

The good and bad of names and logos

I am not a marketing or graphics design professional, but I think I have a pretty good eye for a catchy moniker and an attractive logo. There is more to a brand than a name and a logo, but these are the first two things that you see and, done well, can embed a positive…